Innovating Data Collection - Serving Businesses Worldwide

CliqForms smart forms adapt to every visitor, capture partial submissions, qualify leads automatically and trigger follow-up — without any manual work. Built for small businesses that need results, not complexity.
A smart form adapts and responds intelligently based on what each visitor tells it — showing relevant questions, filtering out poor-fit enquiries, and triggering the right follow-up automatically. The "smart" refers to the behaviour of the form, not the complexity behind it.
Smart forms adapt based on user behaviour, logic rules and data — not artificial intelligence. The "smart" refers to how the form behaves, not the technology powering it. Enterprise companies like OneSpan have used this definition for years.
CliqForms smart forms give SMEs the same intelligent, adaptive lead capture that was previously only available to large organisations — without the complexity or the price tag.
Show or hide questions based on previous answers. Every visitor sees a form that feels like it was built specifically for them — increasing completion rates significantly.
If a visitor abandons your form halfway through, CliqForms captures whatever they entered. You get the lead. They don't disappear into the void.
Test different form versions against each other automatically. No separate tool required. Find what converts and run with it — without guessing.
The moment a form is submitted, an automated response goes to the lead and a notification goes to you. No manual follow-up. No leads going cold overnight.
Link your smart form directly to a QR code. Put it on your van, your shopfront, your business card, or your event banner. Every scan becomes a lead.
Send a quote, collect a signature and start the job — all in one CliqForms flow. No DocuSign subscription. No per-document fees.
Measure customer satisfaction after every job or sale. Catch unhappy clients before they post a review — and turn happy ones into referrals.
Build a high-converting landing page with a smart form embedded. Drive paid traffic to a page built for one goal — not a homepage that tries to do everything.
Score and filter enquiries automatically based on answers. Stop spending sales time on leads that will never convert — and focus on the ones that will.
| Feature | Basic form builder | CliqForms Smart Forms |
|---|---|---|
| Adapts to visitor answers | ✕ | ✓ |
| Captures partial submissions | ✕ | ✓ |
| A/B testing built in | ✕ | ✓ |
| Automated follow-up | ✕ | ✓ |
| QR code lead capture | ✕ | ✓ |
| eSignatures included | ✕ | ✓ |
| NPS & feedback surveys | ✕ | ✓ |
| Landing page builder | ✕ | ✓ |
| Lead qualification logic | ✕ | ✓ |
Start from a template or blank canvas. Lead capture, quote request, client intake, NPS survey — pick the format that fits your goal.
Set conditional rules so each visitor sees questions relevant to them. Add a lead score, a qualification filter, or a branching path — no coding required.
Embed your smart form on your website, add it to a CliqForms landing page, or link it to a QR code. One form, every channel.
Every submission triggers an automatic confirmation to the lead and a real-time notification to you. Partial submissions are captured. Nothing is lost.
Quote forms with eSignature. QR codes on vehicles. Instant follow-up.
Smart client intake. Conditional questions by matter type. Retainer eSignatures.
Digital patient intake. Consent forms. Post-appointment NPS via QR.
New client onboarding. Document collection. Engagement letter eSignatures.
Table QR to feedback form. Loyalty capture. Post-visit NPS automated.
We put a CliqForms QR code on our van and had 9 new enquiries in the first month. The form qualified them automatically — I only called the ones that matched our jobs.
Before CliqForms, our client intake was a PDF chased by email. Now it's a smart form that collects everything we need, routes by matter type, and gets a retainer signed the same day.
We went from 3 leads a month to 11 — same website traffic, same ad spend. The only thing that changed was replacing our contact form with a CliqForms smart form that captures partial submissions.
CliqForms gives small businesses everything they need to capture, convert and close — smart forms, eSignatures, landing pages, NPS surveys and QR codes, all in one platform. No complexity. No patchwork tools.
A smart form builder is a tool that lets you create forms that adapt intelligently based on user responses — showing relevant questions, filtering poor-fit enquiries, and triggering automated follow-up. Unlike basic form builders, a smart form builder captures partial submissions and qualifies leads automatically. CliqForms is a smart form builder built specifically for small and medium businesses who need results without technical complexity.
No. A smart form uses conditional logic, rules and automation — not AI. The "smart" refers to how the form behaves: showing different questions based on previous answers, qualifying leads based on rules you set, and triggering follow-up automatically. This is the established industry definition used by enterprise companies like OneSpan, and it is exactly how CliqForms smart forms work.
Jotform and Typeform are general-purpose form builders. CliqForms is a smart forms platform built specifically for SME lead generation and conversion. CliqForms includes partial lead capture, built-in A/B testing, eSignatures, landing pages, NPS surveys and QR code lead capture — all in one platform, without the per-response pricing that makes Typeform expensive at volume.
Most CliqForms users build and publish their first smart form in under 20 minutes. No developer, no coding and no technical setup required. Start from a template, add your conditional logic, and publish directly to your website, landing page or QR code. The free 14-day trial gives you full access to every feature from day one.